When it comes to customer feedback, do you seek and can you handle the truth?
How sure are you that you’re you’re getting it?
Some customer feedback efforts are worthless. Others are extremely valuable.
As a leader, your decisions are only as sound as the facts they’re based on.
And, there’s ONE thing you can do to increase both the QUALITY and QUANTITY of your feedback.
Here it is… You get what you pay for. Make it worth the time it will take your customers to give you the information you need, or they won’t.
If you want the backstory, then here’s a video that might offer additional insight:
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